Ho Chi Minh City, September 5, 2024 - The 18th Ho Chi Minh City International Travel Expo (ITE HCMC 2024) is officially open at the Saigon Exhibition and Convention Center (SECC) with the theme “Sustainable Tourism – Creating the Future”. The event brings together over 400 businesses from 40 countries and territories, offering new experiences and opportunities for extensive cooperation in the tourism industry.

ITE HCMC 2024 is organized by the Vietnam National Administration of Tourism and the Ho Chi Minh City Department of Tourism, under the direction of the Ministry of Culture, Sports, and Tourism, and coordinated by the Ho Chi Minh City Tourism Promotion Center, CIS Vietnam Company and Le Bros Company.

Featuring leading organizations and businesses from around the world, ITE HCMC 2024 has quickly become the focal point of the tourism industry. Visitors and business partners can explore new tourism products, unique services, and learn about the latest tourism trends.

 Highlights of ITE HCMC 2024:

• Sustainable tourism: The fair focuses on solutions and initiatives to promote sustainable tourism, environmental protection, and community development.
• Digital technology: Digital technology applications in tourism are widely introduced to improve customer experience and business performance.
• Business connections: ITE HCMC 2024 serves as an ideal forum for businesses to connect, find partners and expand markets.

• Experiential activities: Visitors can participate in practical experiential activities such as visiting booths, joining seminars, and enjoying typical regional cuisine.

An essential part of the event is the High-end Tourism Forum program with the theme "NET ZERO Tourism - Creating the Future". The Organizing Committee aims to propose practical solutions, effective policies, and strategies to contribute to sustainable and responsible economic and tourism development.

ITE HCMC 2024 is expected to attract more than 25,000 visitors over 3 days.  Accompanying and participating in the ITE HCMC 2024 event, Phongnha Discovery Tours offers special tour packages to explore Quang Binh land with attractive discount vouchers.

ITE HCMC 2024 is a significant event for the Vietnamese tourism industry, opening up new directions and contributing to building a sustainable tourism industry for the benefit of the community.